Category: Thought Leadership
The history of Parker Technology can be traced all the way back to the early 2000s when parking operators began removing cashiers and replacing them with automated parking and revenue control systems (PARCS). At that time, the concept of replacing actual humans with virtual humans via technology became the focus of the company. Patents were filed for the novel use of two-way video technology in a parking facility when a parking customer experienced an issue. Multiple patents were eventually secured as automation became the norm in parking facilities.
Read More In this episode of Harder Than It Looks, we welcome Kenyata Smiley, Transportation Planning Department Manager at HNTB, who shares her inspirational journey from Chattanooga to leading multimodal transportation projects, emphasizing strategic planning, equity, and community engagement. She also discusses her work with the Conference of Minority Transportation Officials and Delta Sigma Theta sorority.
Read More Managing parking facilities efficiently can be a daunting task, especially if they are gateless.
Gateless parking systems have gained popularity in recent years, offering a more seamless and convenient experience for customers. However, implementing these systems comes with its own set of challenges like digital discrimination, low compliance rates and safety concerns.
In this blog post, we’ll discuss the current challenges, key concepts and actionable insights to streamline your parking operation.
Read More In today’s competitive business landscape, delivering an exceptional customer experience is paramount for success. However, many organizations struggle to maintain consistency between their brand promise and actual operations, leading to customer dissatisfaction and loss of trust.
How can you ensure your brand promise aligns seamlessly with your day-to-day operations? This blog will guide you through aligning these elements to enhance your customer experience.
Read More “Harder Than It Looks: Parking Uncovered“ is our podcast that we use to facilitate connections and illuminate solutions to common problems within the parking and mobility industry. We aim to do so by highlighting the voices of experts in the space, discussing trends and forward-looking technological innovations, and providing professional food for thought. All in an […]
Read More Today, we’re rewinding and recapping Episode 14: Hard Truths of Parking Innovation with Roamy Valera and the Power of Customer Voices & Data with Amy Brown.
Read More At Parker Technology, we solve over two million parking problems per year. To date, we’ve resolved over 5 million customer service calls – that number is growing every day. Thousands of calls are routed through our customer service center every year.
You can’t run a company that answers so many customer calls without having an exceptional system in place. Our customer service representatives use the P.A.R.K.E.R. Care Model, our unique approach to customer service resolutions.
Read More Today, we’re rewinding and recapping Episode 13: Tackling Challenges of Concessions with Sarah Blouch and Customer-Centric Advocacy with Jyo Shukla.
Read More Customer satisfaction isn’t just a goal; it’s the lifeblood of your parking facility’s success. When parkers have negative experiences, they don’t just seek alternative parking options – they voice their discontent on platforms like Google or Yelp, influencing potential customers and impacting your business’s online presence.
This understanding of the pivotal role customer satisfaction plays in maximizing revenue makes us view our QA program differently than many. We have integrated robust quality assurance (QA) tools and protocols into our operations to ensure unparalleled customer service.
Read More This episode is a masterclass in parking marketing or “Parketing.” We sat down with 3 incredible marketing leaders in parking, RJ Juliano, Sarah Becherer, and our own Heidi Barber, who are introducing the new “Parking Collective.”
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