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Category: Industry Events

ROI Playbook – Turning Insights Into Value

If you’ve ever had to convince a facility owner/operator (or your own team) that your idea is worth the money, time and headspace – then this FUSION25 session recap is for you.

In this session, Parker Technology’s CFO, Brian “Mo” Modiano and Tim Maginn, Principal of Certitude, LLC, joined forces to walk us through their tried-and-true “ROI Playbook.”

The main takeaway: ROI is not just about the math. It’s about alignment, clarity and creating a culture that thinks about value.

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FUSION25: Emma + Ryan

Building a Culture of Excellence: Leadership Strategies That Actually Work

Let’s be honest, building a high-performing culture isn’t about office perks or branded coffee mugs. It’s about leading with intention, showing up for your people and asking your team, “What can I be doing better to support you?” 

During our FUSION25 session “Building a Culture of Excellence: Leadership Strategies for Success,” Ryan Givens, PTMP and Emma Ulmer tackled the topic of culture head-on. And if you think culture is just a buzzword, we kindly suggest you read on.

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IPMI Happy Hour 2024

Why Real, Human Interaction Still Wins in Business

In a world buzzing with digital notifications and constant online noise, there’s something deeply powerful about shaking someone’s hand. 

The moment you find something in common over coffee, share a laugh at happy hour or make eye contact across the expo hall – that’s not just a connection. That’s a conversion (or retention) in motion.

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T2 Connect 2024

Enhancing the Parking Journey: Insights from T2 Connect 2024

At T2 Connect 2024, Brian Wolff, President and CEO of Parker Technology, and Larry Cohen, CAPP, Executive Director of Lancaster Parking Authority, shared valuable insights into navigating this transformation. 

With decades of combined experience, they explored how to improve the parking journey and create a seamless customer experience.

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The Value of Trade Shows: Courtney and Shelley’s 2024 Experiences

Trade shows are more than just industry events—they are opportunities to connect, learn and grow, both professionally and personally.

Reflecting on their 2024 trade show experiences, Courtney Cooper, Events & Community Manager, and Shelley Bullock, Regional Sales Executive – East Coast, emphasized just how impactful these events are for their roles, our team and the industry.

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Collaboration

Collaboration + Partnerships Are the Key to Success in Parking Operations – Part 2

Sometimes meaningful collaboration can even mean partnering with organizations you may have previously thought of as competitors. After all, it’s far better to fully serve your customer’s needs and foster positive, lasting relationships with them by partnering with a “competitor” that complements their facility’s particular skill set than it is for either organization to provide substandard service and lose a customer forever. At the end of the day, if you’re serving the customer’s needs, it’s a win for everyone.

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Anticipating NPA 2023 + Cherishing Memories

As fall approaches, so does the last half of our trade show season. Last year’s trade shows were a resounding success, leaving us with unforgettable memories and eager anticipation for what this year has in store.

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Parker x Ocra Strategic Alliance

Announcing Our Strategic Alliance with Ocra

Parker Technology has officially entered into a strategic alliance with Ocra! And together, we’re introducing our innovative partner API to better serve customers experiencing redemption and access issues with third-party reservations.

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