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Tag: customer experience

Brand Identity

The Importance of Building a Brand in the Parking Industry

Your brand is much more than its aesthetic identity. It communicates your company’s vision and purpose. It is the story that differentiates your parking operation from your competitors. A brand also explains its promise to its customers and how it fulfills it. A strong brand identity should earn the trust of your target audience so they choose your business.

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Collaboration

Collaboration + Partnerships Are the Key to Success in Parking Operations – Part 2

Sometimes meaningful collaboration can even mean partnering with organizations you may have previously thought of as competitors. After all, it’s far better to fully serve your customer’s needs and foster positive, lasting relationships with them by partnering with a “competitor” that complements their facility’s particular skill set than it is for either organization to provide substandard service and lose a customer forever. At the end of the day, if you’re serving the customer’s needs, it’s a win for everyone.

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Client Story: CampusParc at The Ohio State University

CampusParc at The Ohio State University is the parking operator at one of the largest campus parking systems in the country and are responsible for overseeing all parking assets, including maintenance and operation of the parking facilities. They work hard to facilitate an easy and efficient parking experience for every member of the university community.

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Parker Platform Issues & Resolutions

Our Flexible Solution: SaaS & Hybrid Approach

We realize that not everyone needs our customer service team to answer calls 24/7, or at all for that matter. We also realize there’s a common misconception that we’re purely a services company, when in fact, we’re a software-ledservices company. One of the reasons our customer service team is so effective at handling inbound customer service calls is because of the robust and flexible software platform we’ve built and refined over the years.

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Anticipating NPA 2023 + Cherishing Memories

As fall approaches, so does the last half of our trade show season. Last year’s trade shows were a resounding success, leaving us with unforgettable memories and eager anticipation for what this year has in store.

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Evolution of Value

The Evolution of Our Value

Over the past decade, our value has evolved. We started as a command center and have transformed into the industry-leading customer experience software solution we are today. We are invaluable to our customers because we help them enhance their customer experience, collect more revenue and improve their operational efficiency. This is our value.

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Client Success Portfolio Review

The Importance of Our Client Success Team

In the competitive landscape of modern businesses, customer success has emerged as a crucial element that sets companies apart. At Parker Technology, our new client success department plays a unique role, standing shoulder-to-shoulder with operators/garage managers to deliver exceptional service to our valued clients.

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